What is Remarketing?
You might do this if a customer dropped off the sales funnel on a certain page and you want to re-entice them, or it could be that they went through a certain amount of pages on your site so you know they were interested. It can even just simply be that you want to remind them your brand is out there.
Why should you use Remarketing?
If a potential customer leaves your page without making a purchase remarketing allows your brand to appear on other sites within the Google Display Network, that the customer goes on to view. Ultimately, the aim is to encourage them to return to your site. Remarketing is a great way to reconnect with those users who visited your site but didn’t quite convert.
Working with Sleeping Giant Media allows you to remain top-of-mind with an effective remarketing campaign, delivering campaigns via Google Adwords, Google Analytics and Facebook. We take pride in analysing your audience and their behaviour so that you can target them with the right message at the right time.
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