SEO Marketing Services 🔍
Our SEO specialists help you get found on search engines – making sure that you expand your website’s reach and build a long-lasting traffic channel. Set your sights on the horizon: this is long term marketing that gets you to the land of gold.
Make waves with exceptional SEO services
When talking about search engine optimisation, it’s easy to get stuck using terminology like “capture traffic” or “retain sessions”. But effective, long term SEO isn’t really about capturing people or gaming the system, it’s about building useful, engaging pages that help people find answers.
From technical SEO to digital content marketing, we help channel the flow of traffic from search engines to the correct pages on your site – making sure that what shows up is relevant and useful for searchers.
One team: an extension of your marketing department
Whether you work with us for full-stack SEO & content marketing or your team needs support with a particular specialist area, we like to think of ourselves as a very brainy extension of your team. This isn’t a long distance relationship – we work closely with our clients as partners, moving towards their goals.
We take time to understand your brand, your business, your products, and your services, so that we’re reaching the right people.
Open communication, honest assessments, outstanding work.
Does SEO work? Results explained
SEO, in short, is a long game.
Optimising your website & content to be more easily found by search engines can either have immediate effect or, more commonly, can take 3-6 months before you start to see benefits.
But that doesn’t mean SEO’s a stab in the dark – it’s not a billboard campaign with hard-to-track results. We consistently see positive and sustained progress from robust SEO strategies – progress that we can track and report on as granularly as you’d like!
And we’ve seen this first-hand for plenty of clients, carefully playing the long game for some excellent results. For example:
A 61% increase in organic new users over a 6 month period for Aspire Luxury Properties.
A 414% YoY increase in SEO goal completions over 6 months for Clive Emson Auctioneers.
And a 108% YoY increase in new SEO users in 6 months for Reina Group.
So, yes. SEO definitely does work — if you get your strategy right.
Should I choose SEO or PPC?
In an ideal world, it’s not a question of one over the other – but here’s a reasonable simplification of the differences:
• PPC gets traffic quickly but stops when you stop paying
• SEO builds consistent traffic over the long term
With SEO and Content work, clients of ours have often seen more than 50% YoY (sometimes over 100%) growth to their organic traffic which, for some large businesses, means millions of extra clicks every year that stay at a consistent level. Now, at a reasonably common cost per click of £1, those extra million-or-so organic searchers would be significantly more expensive to capture using PPC ads.
The big catch here is that such large gains often take some time to be realised – the slow nature here therefore makes SEO less suitable for short term things like event promotion or seasonal sales.
Holistic is best
Opting for a holistic strategy with budget in PPC, SEO, and Content tends to result in the biggest benefits for clients: the PPC ads get you traffic (and therefore leads) in the short term while the SEO and Content work build the foundations for long term stability. They’re the slow brand-identity-building work that keeps people coming to you because they know you, rather than because you’re at the top of a Google search.
Let’s talk about solving problems
Our SEO Services
We’re serious about SEO. From regularly attending expert industry conferences, independent research & testing, and running training sessions, our experts are always at the forefront of industry best-practices. We make use of industry-leading tools to supercharge our experts’ brains – amazing work, done efficiently.
Great strategy runs through everything we do. We have a meeting to establish where you want your website to be, and then go about making sure your budget’s put to best use throughout our working relationship.
Technical SEO Audits
These assess how well your site’s functioning on a technical level, and help to inform ongoing strategy. It’s absolutely vital to making sure that priorities are well informed and heading in the right direction.
SEO keyword research is heavily weighted with considerations on search volume, competitive density, and actual relevance. The aim here is to find gaps in the web that you can plug, or otherwise to see places you can muscle into.
Working hand-in-hand with the Content Team, on-page SEO work aligns with keyword research and audits to best achieve your long term strategy. It focuses on things like page design & layout, element markup, and content quality.
Keeping our fingers on the pulse for businesses when it comes to Google’s updates and preferences is what we do best — and entity SEO is not something you can afford to ignore. Conducting entity audits and working with the Creative Team to optimise your structured data and on-page content for entities is a surefire way to ensure your site keeps up with the changes in search.
Backlinks & brand mentions
The ‘A’ in Google’s E-E-A-T quality rater guidelines stands for ‘Authority’. And how can your site develop its authority? By obtaining quality backlinks and brand mentions from valuable, trustworthy sources. Our Digital PR offering — headed up by our Creative Team — can help you do just that, targeting relevant publications to amplify your content.
Website SEO migration
If you’ve already built a website with traffic, trust, and domain authority, migrating improperly can undo a huge amount of work – and even stunt the performance of the new site as pages fight with the old ones. Our experts make sure migrations happen as smoothly as possible.
Content marketing uses the wily and persuasive means of writing & visual storytelling to help your business and services get found. With a solid technical foundation, our Creative Team strategises and delivers award-winning work that helps boost existing traffic and get newcomers through the door.
In the words of our very own Data Wizard, Chris Hirlemann, “if you don’t measure it, you can’t manage it”. We strategise all work based on research and expertise, and report on results in order to inform ongoing strategy.
The internet quite quickly made the world feel a lot smaller, but it’s still divided by borders and languages. Our SEO experts can tailor websites for international reach, focusing on local search, multi-language queries, and geolocation optimisation.
Whether you need to brush up on SEO knowledge or quickly get up to speed, our experts have you covered – providing clear training courses to help you and your team understand what optimisation is all about.
White label SEO
If you’re looking to expand your SEO offering, we can cover elements on a white-label basis so you can focus on what you do best.
Need something in particular?
Let’s talk about achieving your goals.
Get in touch
If you have any questions for us or want to find out how we can help, fill in the form and one of our Giants will be in contact as soon as possible!