Pay Per Click - Why use it?

Pay Per Click (PPC), like other Search Marketing disciplines, is focused around "active" users. When people go online looking to fulfill a need, or more importantly, looking for your product/service you are able to put your advert right in front of them. This makes PPC ideal for lead generation.

Pay per click activity drives targeted visitors to your website, creating instant, measurable results. It allows you to target your customers at the very moment that they’re looking for you. You only pay when they click to visit your website or call, meaning your budget is used effectively.

Our GIANT team is certified by Google AdWords and recognised as online advertising professionals, trained to deliver the best results for you. We’re also Google Partners, which gives you access to special events and exclusive training, industry research, product updates and study materials.

We create highly effective campaigns to help achieve your business goals. Our aim is to make the most of your budget, and continuously work to drive down click costs, refine the targeting and deliver ROI.

PPC is also an extremely flexible channel, accounts can be quickly set up and switched live, instantly driving relevant users to your site. PPC provides near real time performance monitoring, allowing continual refinements to be made to ensure the account is continually evolving.

Pay Per Click - What is it?

Pay Per Click (PPC) is an online advertising model where advertisers pay the search engine only when their advert is clicked. The idea is to bid on terms that are relevant to the products or services you are offering. That way when a user is searching online you can bring them to your site and hopefully convert them into a customer. The trick is to ensure that you are only targeting relevant users, as ultimately every click costs and the more relevant the term the better chance of a sale.

Get in touch to find out more about our PPC services

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What our Clients Says

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  • From day one, Sleeping Giant Media has provided a first class service and value for money.

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  • SGM have delivered on everything they have promised and with their help I have doubled my turnover per month and it keeps on growing

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  • With their support, we have seen sales grow by a huge percentage over the past 12 months.

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