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Home > Giant Wednesday – SEO

Low Monthly Search Volume Keyword Targeting: It’s Worth It! 👍

Transcript:Hands up, who hates doing something only to find out it’s a COMPLETE waste of time? Well, when it comes to SEO, the thought of spending your time working away on something with a really low monthly search volume can seem like a waste.But...

Split Testing: What It Is & How To Be Effective To Increase Conversions

Transcript: You’ve only got one chance to make a first impression… The powers of split testing mean you get to try both those chat up lines… or *ahem* call to action in your marketing. Now make like a banana and split, because Wednesdays are about...

What Makes A Good Conversion Rate In Marketing?

Transcript: When it comes to conversion rate, what is the magic number? No, I’m not talking about how many euros you can get for your pound, I’m talking marketing. Duh. What’s the rate you should be aiming to achieve in order to make your boss, the...

How To Optimise Your Google Business Profile For Better Performance

Transcript: Google My Business offers you a free business listing on the most used search engine in the world - what better marketing real estate could you ask for? Low cost, high value and easy to manage, it’s a great place to increase your chances...

5 Ways to Make Your Website Mobile-Friendly

Transcript: Smartphones are taking over the world!!! Stats show that up to 70% of web traffic comes through a mobile device and 89% of people would recommend a brand after having a positive experience on a mobile, so can you afford to lose out on...

SEO Checklist: Optimising Your Website To Rank Better

Transcript: Do you know what would be crazy? If you didn’t want to appear when and where your customers are looking! This week we’re going to look through our SEO checklist to help you try and get first page rankings for competitive search terms....

5 SEO Content Writing Tips For High Google Rankings

Transcript: One of the biggest balancing acts as a copywriter or content marketer is making sure that your content goes down well with everyone - and by everyone, I mean humans and robots. OK, maybe not quite robots, but search engine bots are...

Does Your Meta Description Affect Your SEO? Optimisation Best Practices!

Transcript: Trying to master Google’s algorithms can be a tricky thing, but who better to do that than you? When it comes to ranking well in search engines, there are so many things you need to remember, and it’s sometimes hard to know what has a...

Effective Link Building Techniques: Earning vs Buying Links

Transcript: Link building is not a type of chainmail making exercise from the medieval times… It’s one of the most important factors considered by search engines (cough Google) when looking to rank your website. High quality links from one website to...

The Principles Of SEO: Without The Confusing Techy Language!

Transcript: Let’s face it… SEO is too technical for the average person. What a load of rubbish, that’s just a myth some agencies and “experts” like to claim. Yeah sure, there are some complex bits, some a bit techy than others and some that baffle...

Making & Using UTMs To Track Web Traffic

Transcript: Ever wondered which amazing piece of online content you produced is bringing in the dollar through your website? Using UTM’s can make your life as a data nerd that much simpler! So, it’s time to don your coding hardhat and use one simple...

How To Make Awesome Landing Pages That Convert

Transcript: A landing page on your website allows you to focus the attention of your audience on to one specific task or action. So how can you maximise this landing page to make sure more of your audience complete the task and you get that...