Data & Analytics Training
Learn all you need to know about data in marketing.
Our award-winning video series covers various aspects of digital marketing – learn with the Giants.
Home >
Adapting to a Cookieless Future: Strategies for Marketers
The cookie landscape is increasingly changing. Third-party cookies will be all but disabled by the end of the year, while Google is implementing new changes, such as the Privacy Sandbox and consent mode v2. What do these changes mean for marketers...
How To Set Up Goals in Google Analytics
Digital Marketing, technology & business insights, how to's and explainer videos, released on a Wednesday. Make sure to subscribe to be notified and sign up to our mailing list! 🎥 See below, the transcript from this episode of Giant Wednesday if...
5 Things You Need To Know About Bounce Rate
Digital Marketing, technology & business insights, how to's and explainer videos, released on a Wednesday. Make sure to subscribe to be notified and sign up to our mailing list! 🎥 See below, the transcript from this episode of Giant Wednesday if...
Disavowing Backlinks: What They Are & How To Do It
Digital Marketing, technology & business insights, how to's and explainer videos, released on a Wednesday. Make sure to subscribe to be notified and sign up to our mailing list! 🎥 See below, the transcript from this episode of Giant Wednesday if...
What Is Website Migration? 5 Best Practice Tips
Digital Marketing, technology & business insights, how to's and explainer videos, released on a Wednesday. Make sure to subscribe to be notified and sign up to our mailing list! 🎥 See below, the transcript from this episode of Giant Wednesday if...
Split Testing: What It Is & How To Be Effective To Increase Conversions
Transcript: You’ve only got one chance to make a first impression… The powers of split testing mean you get to try both those chat up lines… or *ahem* call to action in your marketing. Now make like a banana and split, because Wednesdays are about...
What Makes A Good Conversion Rate In Marketing?
Transcript: When it comes to conversion rate, what is the magic number? No, I’m not talking about how many euros you can get for your pound, I’m talking marketing. Duh. What’s the rate you should be aiming to achieve in order to make your boss, the...
5 Ways to Make Your Website Mobile-Friendly
Transcript: Smartphones are taking over the world!!! Stats show that up to 70% of web traffic comes through a mobile device and 89% of people would recommend a brand after having a positive experience on a mobile, so can you afford to lose out on...
Effective Link Building Techniques: Earning vs Buying Links
Transcript: Link building is not a type of chainmail making exercise from the medieval times… It’s one of the most important factors considered by search engines (cough Google) when looking to rank your website. High quality links from one website to...
Making & Using UTMs To Track Web Traffic
Transcript: Ever wondered which amazing piece of online content you produced is bringing in the dollar through your website? Using UTM’s can make your life as a data nerd that much simpler! So, it’s time to don your coding hardhat and use one simple...
Sign Up For Giant Wednesday Updates
Follow Us
Sign Up For More
Stay up to date with the latest happenings, learnings, events & more with our GIANT Newsletters.
Contact Us
Top Floor, The Civic Centre, Castle Hill Avenue, Folkestone CT20 2QY.
Copyright © 2022 Sleeping Giant Media. All Rights Reserved.