Free Digital Skills Training
SEO, PPC, Social Media & Content Marketing Workshops
Become a digital marketing expert with our selection of free, accessible and online digital skills workshops – delivered to you by practising professionals.
Gain the most in-demand digital skills
From practising digital marketing experts, face-to-face (well, virtually). With experience delivering digital skills learning for clients such as Google Digital Garage.
We’ve trained some of the worlds biggest brands in digital marketing strategy and best practice over the last twelve years. And now we bring you bitesize digital training to help you achieve those day-to-day marketing ambitions.
Check out the digital skills courses below, and sign yourself up.
On-Page SEO To Boost Your Website
30 minutes
LIVE ONLINE – 23.03.21 @ 10:30am & 19.04.21 @ 11:30am
What will I learn?
What will I learn?
In this workshop, we’ll be looking at all the elements that compose on-page SEO, the type of activities you can do on-page to improve the way your website ranks in search engines.
Not only looking at the things you can do but how to do them well and to stand out from your competitors.
Bring your notebook, there will be some actions off the back of this workshop!
Smashing YouTube: Optimising Your Videos & Channel
45 minutes
LIVE ONLINE – 25.03.21 @ 10:30am & 14.04.21 @ 11:30am
What will I learn?
Some might claim that SEO is too technical for the average person to wrap their heads around, and that kinda person… is exaggerating!
As soon as you understand the new names for things, the abbreviations and the correlation between them, you’ll be able to optimise your website effectively.
In this workshop, we’ll run through 5 of the key areas for search engine optimisation success and your customers will find you online in no time at all.
Pair this workshop with our SEO checklist and you’ll be laughing!
Dates Available:
22/09/20 @ 11am
What will I learn?
YouTube, the second largest search engine in the world – what a wondrous place. A brilliant platform to display your video content, and with a clever content strategy, a great marketing tool – but only if you optimise it effectively.
In this workshop, you will learn:
- Why you should optimise your YouTube
- YouTubes ranking metrics for videos
- How to optimise your channel
- How to optimise your videos
- How to make your content accessible
- How to make your content appear in search
Advanced SEO – taking it next level!
30 minutes + free SEO audit with a scheduled call
LIVE ONLINE – 12.04.21 @ 10am & 26.04.21 @ 10am
What will I learn?
Some might claim that SEO is too technical for the average person to wrap their heads around, and that kinda person… is exaggerating!
As soon as you understand the new names for things, the abbreviations and the correlation between them, you’ll be able to optimise your website effectively.
In this workshop, we’ll run through 5 of the key areas for search engine optimisation success and your customers will find you online in no time at all.
Pair this workshop with our SEO checklist and you’ll be laughing!
Dates Available:
22/09/20 @ 11am
What will I learn?
So you know the basics of SEO and you’re set up for success, already seeing improvements in your organic ranking! But what next?
How do you stay at the top, continue to excel past competitors?
In this workshop, we’ll look at the next level of how you can advance your SEO.
After attending this workshop you’ll be offered the opportunity (if you’d like) to book a call with a member of our team where you’ll be presented with an SEO audit of your website!
Google My Business Optimisation & Setup
30 minutes
LIVE ONLINE – 31.03.21 @ 9:30am & 22.04.21 @ 10:30am
What will I learn?
Some might claim that SEO is too technical for the average person to wrap their heads around, and that kinda person… is exaggerating!
As soon as you understand the new names for things, the abbreviations and the correlation between them, you’ll be able to optimise your website effectively.
In this workshop, we’ll run through 5 of the key areas for search engine optimisation success and your customers will find you online in no time at all.
Pair this workshop with our SEO checklist and you’ll be laughing!
Dates Available:
22/09/20 @ 11am
What will I learn?
Google My Business is the awesome free tool provided by the tech GIANTs themselves to help you be found for free when someone comes searching.
It’s the ultimate piece of real estate on a search engine results page and holds more value than you might think.
In this workshop, we’ll look at how to set one up and optimise your free listing.
In this workshop, you will learn:
- The value of a GMB listing
- How to set up a Google My Business
- Our top 5 optimisation tips
- Quick wins & advice from GMB experts
Facebook Ad Types: What’s Available & Best Practice
30 minutes
LIVE ONLINE – 16.03.21 @ 11am & 15.04.21 @ 10am & 27.04.21 @ 11am
What will I learn?
Some might claim that SEO is too technical for the average person to wrap their heads around, and that kinda person… is exaggerating!
As soon as you understand the new names for things, the abbreviations and the correlation between them, you’ll be able to optimise your website effectively.
In this workshop, we’ll run through 5 of the key areas for search engine optimisation success and your customers will find you online in no time at all.
Pair this workshop with our SEO checklist and you’ll be laughing!
Dates Available:
22/09/20 @ 11am
What will I learn?
Facebook is an ideal place for most businesses, and with the low-costs associated with their advertising platform it’s an even better place to advertise. Especially as it pans across an array of platforms these days!
But knowing where to start, and what advertising format will better suit your businesses digital objectives is a whole other kettle of fish.
In this workshop, you will learn:
- The objectives you can look to achieve through Facebook
- The formats available for advertising
- Our top 5 ad formats & best practice
- Best practice for optimisation of all Facebook ad types
Technical SEO – That everyone can do!
30 minutes
LIVE ONLINE – 19.03.21 @ 10am & 21.04.21 @ 11am
What will I learn?
Some might claim that SEO is too technical for the average person to wrap their heads around, and that kinda person… is exaggerating!
As soon as you understand the new names for things, the abbreviations and the correlation between them, you’ll be able to optimise your website effectively.
In this workshop, we’ll run through 5 of the key areas for search engine optimisation success and your customers will find you online in no time at all.
Pair this workshop with our SEO checklist and you’ll be laughing!
Dates Available:
22/09/20 @ 11am
What will I learn?
Learn about the technical side of SEO, the bits that a bit behind the scenes compared to on-page!
We’re going to share with you advice on the bits you can do yourself to improve your organic ranking.
This workshop pairs nicely with our on-page SEO one, giving you a rounded set of skills to boost your website.
LinkedIn Ad Types: What’s Available & Best Practice
30 minutes
LIVE ONLINE – 23.03.21 @ 11:30am & 7.04.21 @ 9:30am & 20.04.21 @ 10am
What will I learn?
Some might claim that SEO is too technical for the average person to wrap their heads around, and that kinda person… is exaggerating!
As soon as you understand the new names for things, the abbreviations and the correlation between them, you’ll be able to optimise your website effectively.
In this workshop, we’ll run through 5 of the key areas for search engine optimisation success and your customers will find you online in no time at all.
Pair this workshop with our SEO checklist and you’ll be laughing!
Dates Available:
22/09/20 @ 11am
What will I learn?
LinkedIn is a GREAT place to get in front of B2B and B2C customers, with many professionals using the platform more and more on a daily basis.
LinkedIn is becoming part of the daily social media scroll for many individuals now, and most businesses are on there.
So, obviously, a great place to advertise! There are some higher costs in comparison to Facebook, but with a clever ad campaign, you can hit your objectives smartly.
In this workshop, you will learn:
- The objectives you can look to achieve through LinkedIn
- The formats available for advertising
- Our top 5 ad formats & best practice
- Best practice for optimisation of LinkedIn ad types
Supercharging Your Google Analytics With Google Tag Manager
30 minutes
LIVE ONLINE – 24.03.21 @ 11am & 13.04.21 at 11am
What will I learn?
Some might claim that SEO is too technical for the average person to wrap their heads around, and that kinda person… is exaggerating!
As soon as you understand the new names for things, the abbreviations and the correlation between them, you’ll be able to optimise your website effectively.
In this workshop, we’ll run through 5 of the key areas for search engine optimisation success and your customers will find you online in no time at all.
Pair this workshop with our SEO checklist and you’ll be laughing!
Dates Available:
22/09/20 @ 11am
What will I learn?
If you’ve got a Google Analytics account (and you should totally set one up by the way), then you’ll know all the awesome metrics you can track about your websites online performance.
But how about if you could track more meaningful metrics? The data that matters most to your business objectives?
Google Tag Manager allows you to monitor more than you thought possible!
In this workshop, we’ll look at what we mean by that, how you can set it up and even give you access to a bit of code that’ll set it up for you!
Supercharge your analytics with even more AWESOME, tailored data.
Sign up now!
Some FAQs
How much are these workshops?
These workshops are all free – they’re bitesize and further learning is available upon request through our sister company, Giant Campus.
Are these workshops delivered online?
These workshops are all delivered using Google Meet, a free tool that you need no account for! The platform enables us to train you whilst remaining COVID safe and allows for plenty of audience participation.
Will these sessions be recorded?
Some sessions are recorded, but the majority are not. We don’t share the slides either so it’s important to attend if you want to learn. We can, however, send you a small 5-minute video of some sessions that explain the learnings at a top-level.
Who delivers these workshops?
These workshops are delivered by practising professionals from our award-winning agency, they’re able to bring their learnings from running client or in-house accounts and apply it to your roles.
Are there certificates for these workshops?
These sessions do not come with a certificate, but we’re more than happy to confirm you attended and have you present so on your CV or LinkedIn profiles.
Want to know more?
Reach out and say hello. Come experience the GIANT side.
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