Mobile Marketing

We all have a mobile phone, we all use it more than we’d care to admit. So why wouldn’t you want to market to those users? Mobile marketing offers a platform for engagement, research and comparison. Whether it’s SEO or PPC optimisation we will make sure our clients are not missing out on mobile traffic.

Home > Digital Marketing Services > Mobile Marketing

What Is Mobile Marketing?

Mobile marketing is the relationship between any company and a customer using the mobile web. As you may have guessed, mobile is a rather large market. Think about how many people are using a mobile to browse the web, think about how likely they’re going to click away from your website if it isn’t compatible with their screen size and gestures? Mobile optimisation is imperative these days.

We will ensure that your site is fully optimised for mobile. Using our specialist knowledge of mobile advertising, Sleeping Giant Media works with clients to develop a campaign optimised specifically for mobile users. This is necessary because mobile devices are not used in the same way as desktop devices, so advertising should be adapted to meet the needs of the constantly connected consumer.

From day one, Sleeping Giant Media has provided a first class service and value for money

Emma Watkinson, Digital Marketing Manager  Sterling Build
Emma Watkinson, Digital Marketing Manager

I find all of the staff to be very helpful and ready to assist when issues arise.

Claire Jones  SAMS LTD
Claire Jones

SGM is a great example of the fact that you don't need to go to a big city to find 'great agencies'; they're right on the doorstep!

James Osborne, Digital Acquisitions Manager  Holiday Extras
James Osborne, Digital Acquisitions Manager

A great team - delighted to have SGM on board with Purple Parking!

David Stratton  Purple Parking
David Stratton

Great people to work with! Dynamic, forward thinking and get results.

Stuart Hedgecock, Managing Director  Perfectly Green
Stuart Hedgecock, Managing Director

The World Is Mobile-First

Mobile devices are no longer just used for communication but for browsing the internet, social networking and, increasingly, shopping. Mobile sales are escalating so it’s important that businesses harness this potential. Mobile marketing can reach a large demographic.

According to Google’s Our Mobile Planet survey, smartphone users are heavy multitaskers, with 80% using their phone while doing other things. Also, 85% of smartphone users look for local information on their phone, and 81% take action as a result. As mobile devices become more widely available and accessible to all these figures can only grow.

This offers an unmissable opportunity to connect and engage with these consumers.

In addition to optimising your brand’s site for mobile, Sleeping Giant Media can create mobile ads for your brand, specifically targeted at mobile users.

We understand the importance of mobile activity and its vital role in conversion path. We can tailor our mobile optimisation to the clients’ goals – whether it’s mobile-specific CTAs, mobile-specific or call-only ads – we will make sure mobile works for, and not against, our client. For more on mobile advertising read our specific pages listed below.

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