On Friday 30th October, we ventured up to the prestigiousÂ Royal Institution of Great Britain, in swanky Mayfair, London, to attend the Family Business Place National Conference for Growth and Technology!
We spent the day mingling with around 150 of the UKâ€™s No. 1 family business leaders, before our MD Luke Quilter spoke about the Future of Digital Marketing in an afternoon â€˜Family firms in the Digital Ageâ€™ breakout session (in his signature red trousers, of course!).
The intimate break-out sessions were a unique opportunity to delve deep into the topics that concern family businesses in todayâ€™s world. Lukeâ€™s break-out session was shared with fellow speakers Rosy Patman from Family Business Place, Angus Flood from Britannia Communications, and was facilitated by Family Business Placeâ€™s Amalia Brightley-Gillott.
Luke said of the day, â€œThe talk was well received, and it was a great opportunity to work with lots of family businesses. Digital marketing is a challenge for family businesses as they started before digital was on the scene, and three generations on, itâ€™s crucial that family businesses are firmly on the digital marketing landscape.â€