Iona Easton

She/Her

Associate Account Director

Experience

Iona Easton is an Associate Account Director here at Sleeping Giant Media. With a strong background in Account Management across integrated digital marketing, SEO, and content development, she knows how to build strategies that don’t just look good on paper but actually deliver results. Whether it’s optimising websites, crafting compelling content, or developing targeted digital strategies, she brings a creative and data-led approach to every project. Working across B2B and B2C industries, she’s honed her ability to turn insights into action, build high-performing teams, and create marketing that truly connects.

Talks and Recognition

Iona doesn’t just deliver outstanding marketing strategies—she’s been recognised for them too. Whether it’s leading award-worthy digital campaigns or building high-performing teams, she has a track record of turning challenges into success stories. Recognised for her strategic thinking, leadership, and ability to navigate the ever-changing digital landscape, Iona thrives on delivering work that doesn’t just meet expectations—it exceeds them.

What Drives Me

Adventure, collaboration, and a good challenge—these are the things that fuel Iona. Whether it’s hiking up a mountain, diving into a wild swim, or navigating a complex marketing brief, she’s all in. She thrives on building strong, trust-based relationships, because high-performing teams aren’t just about skills, they’re about connection. Her mission? To inspire, mentor, and grow alongside others while pushing boundaries (both in the office and on the hiking trail). If there’s a way to do things smarter, better, and with a little more fun, you can bet she’s already on it.