Having a fantastic idea for a marketing campaign is great. Implementing it however, is a whole different story.
Not to mention the fact not everyone can understand data like a marketeer. This becomes especially important when you are explaining the performance of a campaign.
In today’s data-driven world, the ability to effectively communicate insights and gain buy-in from senior leaders and the wider business is crucial. As we move into GA4 and a cookieless world this narrative is about to change, and what is good performance could appear to be bad performance if the business doesn’t understand the difference.
Join Luke Quilter (CEO of Sleeping Giant Media) and some of the team to explore ideas and examples of how to leverage data to create compelling narratives, that will inspire buy-in and help you get that big idea onboarded and integrated.
Join Luke Quilter (CEO of Sleeping Giant Media) and some of the team to explore ideas and examples of how to leverage data to create compelling narratives, that will inspire buy-in and help you get that big idea onboarded and integrated.
Join us in this instalment of the Marketing Leadership Series where Luke Quilter will be talking through using data and storytelling to get buy-in for your marketing activity.
Join this invite only workshop designed for insurance marketers seeking to improve their visibility in AI-powered search. Discover how to create compliant, AI-friendly content that drives trust and gets your brand cited where customers start their insurance journey.
Join our in-house experts as we explore what’s next for marketing in 2026. From SEO and content to paid media and data, discover practical strategies to stay visible, relevant, and competitive in an AI-driven search world, meeting your audience where they actually are.
In this webinar, you’ll learn how marketing teams can adapt and thrive in an AI-driven world. We’ll explore how to redesign roles and team structures to combine human creativity with AI efficiency, identify organisational skill gaps, and implement workflows that integrate AI without disrupting collaboration or strategy.
