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The latest blogs from search and social media marketing experts covering a range of topics, industries & sectors.
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Is Marketing Different in 2022?
The chimes count down, the ball drops, the fireworks ignite, glasses chink, people kiss. Somewhere someone wishes they stayed in, somewhere someone else wishes they went out! Happy New Year *”clink*. Self-promises of a new you, a new waistline, a new...
How To Improve Your PPC Performance
Having PPC advertising set up is the first step to success, but the second step… inevitably, is to keep improving and managing it so it continues to bring you success. You want your PPC campaigns to perform to the best of its ability, right? So let...
PPC Management Checklist
Pay Per Click Advertising, like most forms of digital marketing and advertising, isn’t something you can just set up and leave to do its own thing until its end date. I mean… you can, but that wouldn’t be very wise. When it comes to PPC management,...
4 Festive Vegan Recipes You Should Try This Christmas
As the cold weather threatens to freeze over festive plans, we’ve put together a menu of vegan courses to warm you right up! Whether swapped in as alternatives around the Christmas dinner table or used to spice up your usual menu, these delicious...
How To Check PPC Conversion Tracking Is Working Correctly
Find out how your PPC is performing by setting up PPC conversion tracking So, you’re running some paid advertising through Google? Fantastic! But are you making sure to track your conversions? Can you, with 100% confidence, tell me that the sale you...
What are the most important ranking factors for Google & SEO?
Exploring the most controllable elements of search engine optimisation. Ever wondered how Google decides which website to place in top position on the search engine results page? Google, like most search engines, has multiple factors involved in this...
Using FAQs To Boost Your SEO Marketing Efforts
What are FAQ pages? An FAQ page, in short, is a page full of frequently asked questions - a space for you, on your website, to try and provide solutions to customers from the get-go. Why do we need FAQ pages? FAQ pages are a great way for customers...
A Very Green Christmas
Making Christmas Green Join us as we find the joy in all things Christmas for 2021, and the big green man himself, The Grinch, brings the realities for a Green Christmas.It's Christmas time already! Hasn't 2021 flown by? From all of us here at...
Easy Handmade Christmas Gifts – Sustainable Christmas Gift Ideas
‘Tis the season - to get creative The festive season is upon us, people. A time to deck the halls, wish for peace on earth (good luck with that one), and hear ‘Fairytale of New York’ so many times that involuntary ear-bleeding feels like a serious...
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