SEO
I have recently done some SEO and analytics training and one of the things that came up was how to help Google find pages that are deep within the site? There are a number of ways, but one of the best ways is to use a combination of your onsite blog and your social profile [...]
This is something we are getting asked more and more. And something due to algorithm updates can’t be overlooked if you are trying to reach the dizzy hights of the Google search results page. This blog hopefully helps to give a few tips on things you should do inorder to ensure your website pages have [...]
We are often asked what is the value of blogging from and SEO perspective. Its a good question, and difficult to put a specific number on. What I would say however is that if Google has a choice of ranking a site that has fresh relevant content over a site that hasn’t changed for a [...]
What they are, just so we are all on the same page at this point (see what I did there!) Despite lots of changes to the google algorithium over the years, page titles are the one thing that has remained pretty stable and of a high value. For the new guys, the page title is [...]
Blogging for busy people part 1 – Before you blog Ok so you have got this blog thing on your site and you know you should be doing it because companies like ours have told you it is a good thing. (It is by the way, check out my other post on why you should [...]
How to keep your SEO positions if you are moving or updating your site This is something we come across as an agency surprisingly regularly. And it does appear to be a bit of a knowledge gap for most people, including a lot of “search engine friendly” web site creators. The question we are often [...]
Analytics as we know is fantastic at reporting on many facets of your online ventures. However, one little nugget of wisdom is “Analytics can only report on what it can record” (courtesy of Avinash Kaushik). If you haven’t set up Analytics to record properly, then the data you receive is going to be patchy at [...]
Launch Online Through PPC As a business owner considering stepping into the online environment there are many many factors to consider, in fact we find that a lot of our time as an agency is spent helping our clients to best plan and then action launch strategies… and when I say launch, I don’t just [...]
Google have now officially launched the +1 button for the PPC ads. We thought it may be worth summarising the key points and giving you a few things to consider. Firstly, this is very new so there is no way to determine if this will be the next big thing or just a flash in [...]