google instant
Google Instant – Instant Revenue Yesterdays update from Google has sent shock waves through the online advertising community, clients and agencies alike are now desperately adjusting models and forecasts to try and anticipate the effects on PPC and SEO traffic and alter their strategies accordingly. Will this massive change affect search behaviors? Advertising and Optimising [...]
Google Instant – User Interactions Having read other blogs on the topic there does not seem to be much discussion regarding the users state of mind and the interaction with the new search. For example, users of Google are at very different stages of the purchasing cycle. My thought would be that if there is [...]